Exploring sponsorship with SOMER Blink

TL;DR – Looked into sponsorship today, SOMER Blink gave me the promo code ‘Disclosed Blink’ which makes me 5m isk per signup and gives the user 2.5m isk.

So I thought today about the views I’m getting on this blog, and how to monetize it… either into isk or dollars. I don’t really want to go for RL ads at the moment as they look tacky, but there are plenty of opportunities for making isk to help supplement my capital.

The first idea I had was to run ads for third parties, such as corps looking for new members, CSM candidates(bit late now), or in-game services. The first to pop to mind was SOMER Blink, one of Eve’s most successful third party apps. Blink is a microlottery site where you can buy a ticket to a small lottery for something EVE related, like a ship, pos, plex or something similar. There are a limited amount of tickets, and the draw goes off when all tickets are purchased. The price per ticket is set so that SOMER Blink make a percentage on the item, which provides a great income for them considering they’ve given away over 141 trillion isk of items to date.

Here is an example Blink:

This is gambling so the house always wins. SOMER make a percentage on every blink, which puts them out of the range of viability most of the time, profit resale speaking. For instance, in the example above there are 16 slots @ 37m each, putting the total income for SOMER at 592m. They’re making damn good money on their quoted figure of 485m for a plex, which is coincidentally lower than the market price of a plex right now. That difference is how I started looking into Blink for profit… with an inflating mineral market and inconsistent pricing, can I make a profit on average by getting involved? Can I beat the house?

I figure at the moment I don’t have enough free capital to gamble with it. I’m going to keep an eye out to see if there are decent opportunities, but for now it’s not on the table. So, it naturally lead me to go to their channel in-game, and start this conversation with one of their reps.

The blog is closer to three weeks old, but hey. I’d been drinking.

In case you can’t read the image above, SOMER Blink gave me the promo code ‘Disclosed Blink’ which makes me 5m isk per signup, and gives the user 2.5m isk when they sign up. Its not going to make me space rich, but it’ll certainly help. I’m going to run ads in the sidebar and see how it goes, and maybe post about it in future if I see a good reason to other than ad income, heh.

Hopefully this convo is useful to others who run Eve related websites in how to go about the process. I was quite surprised to see I was the second person to sign up.